Thursday, November 3, 2011
Why Shiseido?
資生堂 'Shiseido' brand was created in Tokyo (Ginza),Japan more than 130 years ago. It actually started off as a pharmaceutical company, and they tried to introduce modern western medicines to Japanese public during Meiji era. Their first best seller was a tooth paste!
Shiseido has come a long way and now it is one of the best cosmetic & skincare brands in the world. In Japan only, Shiseido has created over 15 skincare & cosmetic ranges such as AQUALABEL, ELIXIR, HAKU and INTEGRATE. Shiseido also has more than 8 global ranges which you might be a little more familiar with. Products such as WHITE LUCENT, ZEN and BENEFIANCE are often advertised in famous fashion magazines all over the world.
I love the varieties in Shiseido products, which are carefully studied and marketed to different age/skin type groups. Japanese females often have beautiful skins and I thought I might be able to find some secrets in their most loved skin care brands, Shiseido.
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Ray Banのパッチモン、心斎橋の雑貨屋で見つけた!商店街の中にあって、アクセサリーとかを主に扱っているみせで、レイバン モデル何個かがあった。レイバン ウェイファーラーのあの人気モデル、RB2140も1000円ぐらいで売れている。
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